Beware Judgment Day on the Social Webb

February 16, 2011

The internet has changed the way we communicate. It has changed the speed of our communication and it has massively increased the reach of that communication. It has allowed the meekest individual with the smallest of voices to shout and be heard from the same stage and with as much gusto as the largest and [...]

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Social Media The Customer Relationship Driver

January 26, 2011

A business that naturally attracts its own group of followers, such as a public house, a restaurant or a club has massive potential to harvest and nurture that group through the use of Social Media strategies. Those who enjoy their experience in a social domain more often than not are willing disciples to that cause, [...]

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Give Before You Receive!

January 19, 2011

In the world of the social web, the phrase “as you sow so shall you reap” becomes almost a definition of outcome. Slightly altered from its original form when it was written “Whatsoever a man soweth, that shall he also reap” and taken from Galatians VI in the King James Version of that 2000 year old [...]

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The Community Chest

January 17, 2011

The swiftness, with which new ideas are hatched, incubated and subsequently integrated into our everyday lives, continues to accelerate. Many people, particularly those of us of a certain age, find the speed of change very difficult to live with. No sooner have we acclimatised ourselves to one way of doing a thing than we find [...]

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Say Hello – Before It’s Too Late To Say Goodbye!

January 7, 2011

My immediate family and I spent a sad Christmas this year with the passing away of my much loved Father- in-law, David, just days before the festivities began. For us Christmas dinner was a quiet event made surreal by the fact that at the dinner table there was an empty seat. The usual occupant of [...]

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Networking Events and You!

December 20, 2010

Networking is a word that strikes terror in the heart of many good business people today. Lots of business owners who run fantastic businesses and give their customers fantastic service are just too shy or are even embarrassed to go out and tell the people what they do and how well they do it. This [...]

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Online Reputation Management

November 29, 2010

We all work long and hard to build the reputation of our businesses. A reputation that has been so carefully cultivated, often at great expense in both time and money, still remains a fragile thing. What may have taken years to build can be knocked down and destroyed in just months, weeks or even days. [...]

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Classical Spectacular

November 26, 2010

Saturday brought one of the highlights of our year for my wife Wendy and I as we headed off up the M3 and into the capital for our annual visit to the Royal Albert Hall where we would witness the glory that is Classical Spectacular. We were lucky enough to be introduced to this very [...]

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The Personality of Business

November 23, 2010

Social media offers the small business a rare chance to take on the big boys and to play the game on a level playing field. In fact it could well be the case that any advantage sits with the smaller or one man business. In the words of Peter Strong, executive director of the Council [...]

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Toying with Facebook

November 22, 2010

The world of the internet and more specifically the world of internet marketing is a constantly growing and evolving discipline. Staying ahead or at least keeping up with this constant revolution demands that those wishing to remain effective for themselves or indeed for the clients they serve, have to have multiple channels of knowledge and [...]

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